Sarah Lockman Dressage
Sarah Lockman is an elite dressage rider and trainer based in Orange County, California. With 50 horses in training and a high quality dressage horse sales program, her site needed to highlight the premium services that make her training program unique, and showcase her own impressive competitive career.
The project - The site needed to present a wide range of information in an accessible way, without cumbersome sub-pages and dropdown menus. And it needed an elegant vibe.
The details - Because the client wanted her staff to be able to do the frequent updates needed for her sales and news sections, we built the site on the Wix platform. We crafted an easy to update - and easy to read - sales page format. Various details about her program and facility flow from main pages in an organic way, rather than formal hierarchy of pages and subpages.
Palette & Imagery
User Friendly Sales Page
On Page Navigation